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Tiffany&Co 
Guerrilla Activation
General Manager, Lumina Live

To celebrate the launch of Tiffany True, Lumina helped Tiffany & Co. bring the energy of New York City and took over the streets of Singapore with a special Tiffany Blue bench installation all across the city's most romantic spots. The 10 days campaign also included a complimentary rose ice cream redemption at the ice cream cart outside the Tiffany & Co. flagship store in the heart of the City. 

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